The super PAC affiliated with Planned Parenthood, known as Planned Parenthood Votes, is committing an extra $1 million toward advertising efforts supporting Democratic candidates in upcoming Senate races in Maine and Michigan.
This latest financial push will finance digital advertisements specifically aimed at Republican incumbents and challengers, including Sen. Susan Collins of Maine and former Rep. Mike Rogers of Michigan.
The investment underscores the organization’s intensified focus on these key battleground states as Election Day approaches.
A million bucks is a drop in the ocean for Senate races now. I wonder if digital ads actually move the needle with undecided voters?
Maine is the real battleground here. Collins is tough to unseat, but that money might make a difference in these final weeks.