Apple is set to host its annual iPhone keynote on Wednesday, September 9, at 10 AM PDT. The highly anticipated event marks the company’s long-awaited entry into the foldable smartphone market, arriving approximately seven years after Samsung introduced its first foldable device.
The stream, billed with the theme “Surprise and shine,” will be available on Apple’s official YouTube channel. Viewers can set up notifications on YouTube or visit Apple’s dedicated events website to watch the livestream directly.
While the headline product is the foldable iPhone Ultra, rumors suggest Apple will also introduce the iPhone 18 Pro and iPhone 18 Pro Max. These models are expected to cater to consumers seeking a traditional slab-style upgrade who may wish to avoid the rumored $2,000 price tag of the foldable Ultra. In contrast, the standard iPhone 18 is not expected to launch until next year.
Beyond iPhones, the keynote may feature updates to the HomePod, new Apple Watch models, and the debut of AirPods equipped with cameras. This presentation holds additional significance as it will be the first major product announcement under new CEO John Ternus, following the departure of Tim Cook.
AirPods with cameras sounds like a privacy nightmare waiting to happen. Hopefully Apple adds obvious indicators when they’re recording.
Can anyone confirm if the YouTube stream will have real-time captions? Trying to arrange childcare and need flexibility.
Seven years late? Apple really does its own thing, but I’m curious how the fold design holds up long-term.