Amazon’s fall Prime Day sale, officially branded as Big Deal Days 2026, is now active. Running from October 6 through midnight tonight, the event requires an Amazon Prime membership to access its discounted pricing. Following rigorous testing and review processes, WIRED editors have curated a selection of the season’s most compelling technology and home deals.
At the forefront of the recommendations is the MacBook Air M5, currently priced at $1,099, representing a $200 reduction. This marks the lowest price point for the device since June, making it a standout option among Prime Day laptop deals. The sale also features the AirPods Pro 3 at $179, a $70 discount that undercuts standard retail significantly. For audio enthusiasts, the AirPods Max 2 are available with a $120 markdown, bringing them in line with competing premium options from Sony and Bose.
In the realm of e-readers, the Kindle Colorsoft is offered at $190, a $100 savings. Although the base model saw a price increase to $290 earlier this year, the current promotional rate makes it a preferable choice over the standard Paperwhite for only $20 more at launch. Additionally, the Kindle Scribe Colorsoft is highlighted as a key deal for users seeking versatile note-taking capabilities.
Smart home and lifestyle products also see substantial price drops. The Philips Norelco OneBlade 360 is available for $35, while the Skylight Smart Calendar Max offers a $70 discount, bringing the price to $560. Coffee aficionados can take advantage of an all-time low price on the De’Longhi Rivelia automatic espresso machine, which is $300 off at $1,000. For portable entertainment, the JBL Flip 7 Bluetooth speaker is $40 off at $110, and the Anker Nano Power Bank is priced at $20.
The Mac Mini (M6) remains a significant find, given the high demand and frequent stock shortages attributed to its utility in local AI applications. While the new M6 model carries a premium, Amazon currently offers the most competitive deal on this unit. Other Apple items include the iPad (2025, A16) and the second-generation AirTag, providing options for families and users looking to expand their Find My ecosystem.
WIRED’s selection process utilizes multiple price-tracking tools to ensure discounts are genuine and to avoid recommendations of overpriced or low-quality knockoffs. All featured products have been personally tested and reviewed by the editorial team. The deal list was last updated on October 7 at 1:15 pm ET, with new additions and dead listings continuously monitored throughout the sale period.
Is the Kindle Scribe Colorsoft actually worth it over the regular Paperwhite? Thinking of upgrading my setup.
Finally grabbed the MacBook Air M5 at that price. Great finds in this list!